This week, three of the US’s most prominent sports betting companies were approved to operate in Tennessee. They could go live by November 1. The decision came via the Tennessee Lottery, which also approved local sports betting company Tennessee Action 24/7 for a near-immediate launch. Despite legalizing sports betting last year, the Tennessee Lottery has only now made its first approvals to operate.

After more than a year of legislating, sports betting is about to go live in Tennessee. ©djgmix/Pixabay

.Reward tiers are as follows: $3, $10, $100 and $500 are awarded as site credits and can only be used on DraftKings. $1,000, $10,000 & $25,000 are issued.

Draftkings Tennessee
  1. DraftKings is one of the best Tennessee online sports betting sites when it comes to opening bonuses, both in terms of value and number. The opening bonus is a $1,000 deposit match bonus (20% up to $1,0000. So you could potentially start off $1,000 in free site credit.
  2. DraftKings college sports. DraftKings college football and basketball contests are available to players in any state where it is not specifically banned by law. DraftKings had stopped offering them for a few years voluntarily. FanDuel college sports. FanDuel restarted college football and basketball contests where allowed by law in 2018.
  3. Those products included DraftKings Sportsbook, FanDuel Sportsbook, BetMGM, and Tennessee Action 24/7. November revenue came in at $13.2 million as the sportsbooks realized a 10% hold.
  4. We’ve seen nice growth from DraftKings in other states and they bring their same industry-leading mobile app to Tennessee. DraftKings is the only app offering a pre-launch free bet of $50, which we love. It’s an additional $50 free bet that new and existing users can claim. The mobile app will begin accepting bets on November 1st, 2020.

Sports Betting in Tennessee: The Beginnings

In May of 2019, Tennessee Governor Bill Lee allowed for a bill being called the Tennessee Sports Gaming Act to pass through his government, though he did not sign off on the final bill. At the time, Tennessee set a new record, for being the first state in the US to approve mobile-only sports betting.

At the time, online sports books in the state were given permission to begin operating by July 1, 2019. The mobile-only sports betting provision comes out of the fact that Tennessee is home to no land-based casino options, and — similarly — no brick-and-mortar sportsbooks where bettors can place their wagers.

Concerns About Addiction And Safety

When the bill first passed, Governor Lee announced with it a statement from himself which clarified his position on the subject of gambling. As he said, he is opposed to gambling in all its forms, citing the risks of addiction and poverty. He explained that this bill struck a compromise by continuing to eliminate land-based casinos in the state.

From 2019 To Now: Process Slowed And Complicated

Though operators were theoretically allowed to begin operating mobile-only sports betting in Tennessee effective July 1, 2019, it was a long and winding road to get the Tennessee Lottery to where it is today. In February of this year, the Lottery proposed its first set of rules for legal sports betting in the state, which immediately came under fire.

Resentment Of The Bill’s First Draft

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Power player companies like DraftKings, the NBA, the PGA, the MLB, Facebook, and Caesars all chimed in to voice their discontent about Tennessee’s new rules. DraftKings was one of many companies which rejected the Lottery’s proposal of parlay bets, where bettors could place bets across multiple sports events with the possibility of losing big.

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Caesars took umbrage at a rule proposed by the lottery board which would restrict annual payouts to bettors at 85%. According to Caesars, this amount was much less than industry standard, and would discourage players from using Tennessee-based sports betting options. DraftKings also cited how Tennessee’s proposed rules failed to measure up to competitors.

PGA, home to the famous golf tournament PGA TOUR, worried that Tennessee’s proposed rule banning bets placed on individuals or certain sports plays would discourage bettors from wagering on golf, a sport which necessitates close attention to both certain plays and — more centrally — the performance of certain players.

The Revisions

By the end of February, 2020, the Lottery Commission Board went back to the drawing board following the outcry from some of the American gambling industry’s biggest names. So, despite having approved sports betting at that point more than half a year before, no companies felt comfortable spreading roots in Tennessee, where laws remained uncertain.

According to reports at the time, this was close to the fifth time the Lottery Board had been forced to revise its proposed mobile-only sports betting legislation. Lawmakers at the time referenced that the delay was partially set by the fact that Tennessee does not have a gambling industry outside of this brand-new sports betting venture.

In The Spring: Progress!

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Finally, April of this year saw the long-awaited approval of a final set of Tennessee gambling laws to oversee mobile-only sports betting. At that point, companies were allowed to file applications for licenses, which the Tennessee Education Lottery Board had 90 days to approve or deny.

After More Delays, November 1 Launch Is Set

From April until now, the Tennessee Lottery aimed to align the launch of mobile-only sports betting in the state with popular sport seasons like the NBA and the NFL. Due to delays with the legislation and internal unrest — program director Jennifer Roberts’ abrupt resignation in July — this date was pushed again to November 1.

The New Rules For Companies To Follow

DraftKings, FanDuel, BetMGM, and local sports betting operator Tennessee Action 24/7 will be launching their programs ASAP in Tennessee, thanks to new rules created by the council as compromise with the companies. The most unique feature is a fixed payout cap of 90%, a higher limit than anywhere else in the US. Gambling companies were hoping for 95%.

Each of these companies knew for a long time that November 1 would be the aimed-for launch date of legal sports betting in the state, so it’s likely that they will be rushing to get everything in order to operate by that time. This marks just the latest in a string of states in which FanDuel, BetMGM, and DraftKings have been approved to operate.

BetMGM Is Growing In Tennessee

In addition to now being an approved operator of mobile-only sports betting in Tennessee, BetMGM announced in late September of this year that it had become the official sports betting partner of state football team, the Tennessee Titans. This deal was the first-ever sports team and sports betting partnership in state history.

App Available Starting Nov. 1 as Company Expands Industry-Leading Footprint

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BOSTON, Oct. 30, 2020 (GLOBE NEWSWIRE) -- DraftKings, Inc. [Nasdaq: DKNG] announced today it will officially be launching its top-rated mobile sportsbook app in Tennessee, on Nov. 1 ahead of Sunday’s full slate of football games. Tennessee will become the ninth state to offer DraftKings’ mobile and online sports betting product, more than any other legal sports betting operator in the United States. The DraftKings Sportsbook offers customers innovative, state-specific promotions and odds boosts, free-to-play pools, bet types and more.

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“As DraftKings Sportsbook continues to expand across America, we couldn’t be more excited for the opportunity to launch our No. 1 Rated Sportsbook product in Tennessee,” said Matt Kalish, co-founder and President, DraftKings North America. “Judging by the rabid fanbases following the local pro teams and the powerhouse college sports teams, we’re certain that Tennesseans will be among of the most engaged skin-in-the-game sports fans we’ve seen. We can’t wait to serve Tennessee with the unrivaled DraftKings experience.”

Anticipation and appetite for sports betting are high in the state, which is home to three major sports leagues and a number of NCAA Division I teams. Approximately 82 percent of Tennessee residents are interested in both an online and on-location wagering option and 91 percent are specifically interested in DraftKings’ secure sportsbook product, as reported by a DraftKings-led consumer study. In addition, 42 percent of respondents reported that they were most likely to bet on the NFL, followed by college football and the NBA.

Sports fans can download DraftKings Sportsbook and daily fantasy products via iOS and Android here.

About DraftKings

DraftKings Inc. (Nasdaq: DKNG) is a digital sports entertainment and gaming company created to fuel the competitive spirits of sports fans with products that range across daily fantasy, regulated gaming and digital media. Headquartered in Boston, and launched in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports betting operator. DraftKings is a multi-channel provider of sports betting and gaming technologies, powering sports and gaming entertainment for 50+ operators across more than 15 regulated U.S. and global markets, including Arkansas and Oregon in the U.S. DraftKings’ Sportsbook offers mobile and retail betting for major U.S. and international sports and operates in the United States pursuant to regulations in Colorado, Illinois, Indiana, Iowa, Mississippi, New Hampshire, New Jersey, New York, Pennsylvania, Tennessee and West Virginia. DraftKings’ daily fantasy sports product is available in 8 countries internationally with 15 distinct sports categories. DraftKings is the official daily fantasy partner of the NFL, MLB and the PGA TOUR as well as an authorized gaming operator of the NBA and MLB and an official betting operator of the PGA TOUR.

Forward-Looking Statements

Certain statements made in this release are “forward looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. When used in this press release, the words “estimates,” “projected,” “expects,” “anticipates,” “forecasts,” “plans,” “intends,” “believes,” “seeks,” “may,” “will,” “should,” “future,” “propose” and variations of these words or similar expressions (or the negative versions of such words or expressions) are intended to identify forward-looking statements. These forward-looking statements are not guarantees of future performance, conditions or results, and involve a number of known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside DraftKings’ control, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. For a discussion of additional risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see DraftKings’ Securities and Exchange Commission filings. DraftKings does not undertake any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

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